More Than Symbols

The FFA name and emblem are legally protected trademarks. Like any valuable asset, they must be actively defended.

When someone sees the FFA emblem, they should know exactly what it stands for: quality, integrity, and belief in the future of agriculture. Misuse or unauthorized use creates confusion and can damage the trust we’ve built for over a century. Protecting our marks is how we keep that trust intact.

Why a Non-Profit Protects Its Trademarks

You might wonder why a non-profit needs a formal trademark policy. The answer is both legal and mission-driven, and none of it is about red tape.

Good governance. As a 501(c)(3), the IRS expects FFA to be a responsible steward of its assets, including its intellectual property. Failing to protect our trademarks could lead to legal challenges, or even jeopardize our non-profit status.
The law requires active enforcement. If an organization doesn’t monitor and control how its marks are used, it can lose the legal right to protect them in court. Protecting our brand isn’t optional.
Our marks are central to who we are. They tell the world what we stand for. Consistent, authorized use keeps that meaning clear.
A level playing field. Consistent enforcement gives every vendor, large or small, a fair and equal footing to produce FFA-branded merchandise.

How we protect the blue

Three Interconnected Processes

Ownership

We maintain ownership by: renewing on time and monitoring U.S. Patent and Trademark Office filings that might infringe on FFA’s marks.

Brand Guidelines

We publish guidelines for how our visual identity, voice, and assets should be used, so everything stays consistent everywhere.

Licensing

A structured program gives outside vendors a clear, approved path to use FFA marks, so every product reflects the value the emblem carries.

We All Play a Role in Protecting the Blue

From the members who wear it to the champions who cheer it on to the partners who help bring it to life, protecting the FFA name, emblem, and iconic blue jacket is a shared responsibility. See how your role helps keep the Blue strong:

I Am FFA

For members, advisors, and state leaders. How to use the emblem and name correctly, where to find official gear, and what to do when you want to make something yourself.

Tools

I Support FFA

For alumni, families, businesses, and fans. Get the Proud to Support logos and see how to show your support while keeping our marks looking official.

Support

I Want to Partner with FFA

For companies and vendors. Who needs a license, what it involves, and how royalties are reinvested in FFA member programs.

Licensees